our innovation

Bread is one of the most wasted food products in the world. With a global annual production of 100 million tons, it is estimated that over 900,000 tons annually of all manufactured bread is wasted. (Source: ScienceDirect).

In partnership with KiwiHarvest any bread leftover after distribution to the community is upcycled by Rescued. With robust traceability, food quality and safety standards our innovative and impact ingredient:-

• Is Upcycled Certified.
• Is Trademark registered with trade secrets developed.
• Has a shelf-life of two years.
• Delivers shelf-life and manufacturing advantages over traditional flour.
• Delivers exceptional freeze to thaw benefits.
• Can replace traditional wheat flour in ratios from 1% to 100%
• Is used in world-first products like Rescued Baking Mixes, Rescued frozen cakes and muffins and Remarkable Tortillas.
• Is zero-waste – bread packaging is also recycled and Rescued real breadcrumbs are a by-product.
• Is a circular economy smart material.
• Reduces the demand on resources to grow wheat flour and manufacture bread (land, soil, water, energy)

We believe Rescued Bread Flour has the power to end commercial bread waste, globally.